In this world of marketing hyperbole & claims which are being questioned. Consumers are bewildered and turning skeptic to brands with mega budgets, advertising and claims. More so, beauty as a category is full of flowery claims, flowery science and unreal transformation stories. Beauty needs a brand that rids consumers of this smoke-screen. A brand that takes the conversation back to intrinsic of quality, better research, science, quality of ingredients, real demonstrable results, and proof vs. promises.
OLIQUE™ believes in science and not in magical remedies. And that's the reason we don't use any fancy models, fancy jingles or magical transformation to beauty queens. We believe that to get good hair and healthy scalp, you need to put your faith in science rather than myths or magical remedies.
We have a world class research team which comprise of the best scientists from USA and India who are experts in the science of hair care. These best brains have worked tirelessly for the last 3 years to come up with innovative, high quality and effective hair care products under the brand name of OLIQUE™.